For us a setmaker is a company that sells a LIMITED SELECTION OF SPECIALIZED PRODUCTS in lamps and lighting from stock to a niche market but world wide or has a range of lighting products in a wider sense but with added value like the BRANDING of the products, KNOW HOW and/or  HIS MARKETING CONCEPT.

So, in many cases a setmaker has a double relationship with the lampbank. We supply him in volume from some of the 200 factories that we are working with, we design and control the quality for him and he in turn supplies to our franchisees and distributors who will sell those products to a niche market within their agreed territory.

A typical example of such a setmaker can be seen at www.haba.nl  This company specializes in all supplies needed for the caravan and motorhome market and lighting is just a small part of the whole range. Because WE are experts in lamps and lighting we have helped this company to have the FULL and CORRECT range of lighting products for his specific market and we have helped in providing the most competitive cost of those products and now we are also customers when our distributors need those products in smaller quanties. For this company we have even designed their lighting pages in their catalogue to make sure that specifications are correctly listed.

A setmaker for the lampbank has of course a website and extracts of this website will be shown on the website of the lampbank on the world wide lightingweb. Sometimes it is even linked or even on line when we worked out a good way not to conflict with each others marketing efforts.

So, a setmaker has specialized in a narrow field but supplies in a wide market, not restricted by borders of countries or territories.

In short, a co-operation with the lampbank secures that your supply program in lighting to a niche market is re-examined, that you gets things right, that you will save on your present costs for the products, and that you will likely gain a lot of new customers among our distributors and franchisees.

Many reasons to shake hands with the lampbank and its world wide lightingweb!

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